Definition: Rhetoric that assumes symbolic sameness and puts everyone or everything in the same symbolic category, which can lead to equal rights or equal consideration of issues; rhetoric that generalizes an issue/topic and makes it more relatable to a larger audience.
Example: A speech regarding LGBT rights that uses phrases that say all people deserve to be loved and all humans should have the same basic rights and be able to choose who they want to love. This is universalizing because every person wants autonomy over their own life, especially their love life, and we should extend this same courtesy to others, even if they are different from us.
From the text: Schwarze describes how universalizing rhetoric employs "discourses that homogenize...the interests of a population" (248). This type of rhetoric, which he contrasts with melodramatic rhetoric, can cause "allegiances and shared substance that might... lead audiences to accept a certain set of social and political arrangements" (248).
Schwarze, Steven. "Environmental Melodrama." Quarterly Journal of Speech 92.3 (2006): 239-61. Web.
Showing posts with label extra credit. Show all posts
Showing posts with label extra credit. Show all posts
Thursday, December 1, 2016
Wednesday, November 30, 2016
Extra Credit Key Term: Propaganda
Definition:
The dictionary definition of propaganda defines the term as information that is presented (usually) in a misleading nature in order to publicize or vouch for a certain viewpoint. There is a strong negative connotation with the term and it is mostly referred to information that is biased and intended to support a specific claim over another.
Example:
Any politically charged topic will have some examples of propaganda. Political ad campaigns in which a candidate mentions the voting history of his or her opponent may qualify as propaganda; for example, "S/he voted to raise taxes this many times" without giving any information regarding the circumstances in which they voted is obviously used to highlight the initially negative view of having to pay taxes.
Anti-vaxination is almost entirely propaganda in that it's about persuasion through fear and misleading or incorrect data.
Excerpt from reading:
This comes from the fourth segment regarding the importance to analyze a rhetor according to the time period of the object under analysis rather than what is available in the time of the critic.Here, propaganda is listed alongside other details concerning the popular theories and rhetoricians, illustrating its use as a rhetorical tool, albeit it a more dishonest one considering its uses.
“The principle means that the student of an early nineteenth-century movement will ground his judgments in the theories of Blair and Campbell; that a critic of a movement occurring within the last thirty years, on the other hand will operate within the theoretical atmosphere created by latter-day rhetoricians; that he will acknowledge the presence of the Propagandist, and the various devices of propaganda, in the theoretical atmosphere of the times”
The dictionary definition of propaganda defines the term as information that is presented (usually) in a misleading nature in order to publicize or vouch for a certain viewpoint. There is a strong negative connotation with the term and it is mostly referred to information that is biased and intended to support a specific claim over another.
Example:
Any politically charged topic will have some examples of propaganda. Political ad campaigns in which a candidate mentions the voting history of his or her opponent may qualify as propaganda; for example, "S/he voted to raise taxes this many times" without giving any information regarding the circumstances in which they voted is obviously used to highlight the initially negative view of having to pay taxes.
Anti-vaxination is almost entirely propaganda in that it's about persuasion through fear and misleading or incorrect data.
Excerpt from reading:
This comes from the fourth segment regarding the importance to analyze a rhetor according to the time period of the object under analysis rather than what is available in the time of the critic.Here, propaganda is listed alongside other details concerning the popular theories and rhetoricians, illustrating its use as a rhetorical tool, albeit it a more dishonest one considering its uses.
“The principle means that the student of an early nineteenth-century movement will ground his judgments in the theories of Blair and Campbell; that a critic of a movement occurring within the last thirty years, on the other hand will operate within the theoretical atmosphere created by latter-day rhetoricians; that he will acknowledge the presence of the Propagandist, and the various devices of propaganda, in the theoretical atmosphere of the times”
Monday, October 17, 2016
Extra credit key terms
This post contains additional terms for which we might want key terms entries. I'm offering the chance to do a key term post for each as extra credit (basically, doing a post will wipe out having missed one of the other in-class activities that was graded pass/fail).
For each author, you may do one extra credit post. To claim a term, add a comment below saying "[your name] claims [term]." Once you've claimed a term, you have one week to make the post; if you don't make a post within a week, someone else can claim it.
The last day to do these posts is November 30 (but sooner is obviously better).
Leftovers
Propaganda (Griffin)
Movement rhetorical background (Griffin)
Signal response (Haiman)
Participatory Democracy (D&P)
hypermediacy (D&P)
Image Event (D&P)
Violence (D&P)
Collective Actor (Melucci)
Schwarze
Melodrama
Polarizing
Rhetorical obstacle
trajectory of political action
moralizing/remoralize
monopathy
privatizing rhetoric
universalizing rhetoric
rhetorical intervention
framing/frames
Kairos (also in the student guide excerpt from first week of class)
Milan
Media logic
Micromobilization
Cloud protesting
Datafication
Sociotechnical
Soft leader
Dictatorship of action
For each author, you may do one extra credit post. To claim a term, add a comment below saying "[your name] claims [term]." Once you've claimed a term, you have one week to make the post; if you don't make a post within a week, someone else can claim it.
The last day to do these posts is November 30 (but sooner is obviously better).
Leftovers
Propaganda (Griffin)
Movement rhetorical background (Griffin)
Signal response (Haiman)
Participatory Democracy (D&P)
hypermediacy (D&P)
Image Event (D&P)
Violence (D&P)
Collective Actor (Melucci)
Schwarze
Melodrama
Polarizing
Rhetorical obstacle
trajectory of political action
moralizing/remoralize
monopathy
privatizing rhetoric
universalizing rhetoric
rhetorical intervention
framing/frames
Kairos (also in the student guide excerpt from first week of class)
Milan
Media logic
Micromobilization
Cloud protesting
Datafication
Sociotechnical
Soft leader
Dictatorship of action
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